AI senior living tour software

Close more senior living tours with less work.

Give the tour like always. Minutes later the family has a plan built from what they said, and your counselor has coaching from the tour.

One flat price per community. Unlimited tours. Every counselor included.

Everything after the tour, done for your team.

No work after tours0 notesThe plan and the CRM note write themselves.
Speed to leadMinutesUntil the family has their interactive plan in hand.
Top counselor close rate41%The average is 22%. Every tour coaches yours toward the top.
Faster ramp60%faster ramp for new reps, the average across Roonly teams.

Top and average counselors: ProMatura and Sherpa data, 502 counselors (ASHA, 2019).

See how it works

Where move-ins are won

Most families leave the tour undecided.

The decision happens later, at the kitchen table, often with family who weren't there. The fastest, clearest follow-up wins.

54%of assisted living tours don't end in a move-inAline benchmark, Q2 2026
+45%more move-ins when the counselor plans each family's next step (32% against 22%)ProMatura and Sherpa data, 23,480 leads (ASHA, 2019)
+30%better outcomes when the counselor writes a fuller profile of each familySherpa data (ASHA, 2019)
A family at their kitchen table after a tour, going through a senior living community's brochure
After most toursA brochure, a business card and a promise to call.

How the tour AI works

Three steps. Two of them run themselves.

Roonly is senior living AI software for the tour and everything after it, for independent living, assisted living, memory care and life plan communities. It works on in-person and remote tours, texts each family a personalized plan within minutes, and coaches every counselor from their own tours.

The Roonly app: starting a tour in person or as a remote tour on speaker
01Give the tourOne tap to start, in person or remote on speaker.
The Roonly app: a family's plan ready to review, with a button to text it to the family
02The plan writes itselfReady minutes later, from what the family said and your own photos and prices. Check it, text it.
The Roonly app's Train tab: each tour scored, with the counselor's skill gaps and practice
03Families act. Counselors improve.Families tap their next step. Every tour turns into coaching.

02The Family Plan

Not a PDF. A plan they act on.

Other tour AI records the tour and scores it. Roonly also hands the family their plan: a page on their phone with what worried them, the apartment they liked, the costs, and the next step one tap away.

  • Texted from your counselor's phone within minutes
  • A link for each family member, even ones who missed the tour
  • Next steps they tap: a lunch visit, the assessment, a video walkthrough
  • You see who opened it, and when
A family's plan from Kestrel Hollow Senior Living on a phone: the lunch visit, what we heard on the tour, and the apartment they liked with photos

03AI coaching

Every counselor, trained automatically.

Every tour is scored and turned into practice for that counselor. Nobody writes or assigns the training.

  • A tour score built for senior living, with a fair housing check
  • AI roleplay with families, built from each counselor’s gaps
  • Your best tours, and what made them work, shared with the whole team

What it does for youNew counselors ramp faster, and everyone learns from your best.

The Roonly app's Train tab: the counselor's skill gaps from recent tours, each with an AI roleplay and a lesson

Also included

The rest of the work, handled too.

Follow-upEvery request lands with the counselor.A family taps a next step or asks a question, and it becomes a to-do, ready to confirm in one tap.
For the directorEvery tour, at a glance.Each counselor's tours and to-dos, and which families opened their plan.
SetupSet up from your brochure.Upload it or your website and approve the draft. Plans quote only your approved prices.
Vivint Smart Home

2x sale rate at a Vivint Smart Home office, held for seven weeks.

The same coaching engine now runs on every senior living tour.

  • Plans quote only your approved prices
  • Counselors check every plan before it goes
  • Works beside WelcomeHome, Aline, Yardi or any CRM, with a note to paste after every tour

Questions

Senior living tour AI, answered.

What is senior living tour software?

Software, usually built on AI, that records a community tour and does the work that comes after it. Roonly writes the family a personalized plan within minutes, which the counselor texts from their own phone, and coaches each counselor from their own tours, with no notes to write.

How does AI help senior living sales?

On a tour, AI can listen so the counselor doesn’t take notes, write the family’s follow-up from what they said, score the tour on what moves families to a move-in, and build practice for each counselor. Roonly does all four on in-person and remote tours, and the counselor checks every plan before it goes.

How is Roonly different from other tour AI?

Tour AI usually records the tour, scores it and drafts a follow-up for the counselor. Roonly also gives the family their own plan within minutes: a page built from what they said, with your photos, your approved prices and the next step one tap away. And it builds each counselor’s practice from their own tours, with AI roleplay with families.

What does Roonly cost for senior living?

One flat price per community, with unlimited tours (fair use) and every counselor included. Groups of communities get custom pricing. Book a demo for your quote.

What is a good tour-to-move-in rate in senior living?

In Aline’s Q2 2026 benchmark, 46% of assisted living tours became move-ins, against 42% for independent living, 52% for memory care and 29% for life plan communities. In a ProMatura study of Sherpa data, the best counselors closed 41% of their tours and the average counselor 22%.

How fast should you follow up after a senior living tour?

The same day, while the family is still talking it over. The decision usually happens at home, often with family who weren’t on the tour, so the first clear follow-up shapes it. With Roonly the family has their plan by text within minutes of the tour, with the next step one tap away.

How do families get their plan?

The counselor checks it and texts it from their own phone with one tap, minutes after the tour. Each family member gets their own link to an interactive page, not a PDF, and you see who opened it.

Is recording a tour allowed?

Every tour starts with a one-line consent notice on screen, and it records only after everyone says yes. If anyone says no, the recording stops and is deleted. Counselors pause in residents’ apartments and private spaces. Your own counsel can confirm your state’s rules.

Does it work for remote tours?

Yes. Run the phone or video call on speaker from a laptop or a second device next to the counselor’s phone, or upload a recording. The family gets the same plan.

Where do the prices on a plan come from?

Only from your community’s approved price sheet. A counselor can quote a family’s rate within the limit your manager sets, and the plan shows the quote with its date. The AI never invents a price.

How does Roonly train counselors?

Every tour is scored for senior living, with a fair housing check. Roonly turns each counselor’s weak spots into AI roleplay with families and short lessons, and shares the team’s best tours, so nobody has to write or assign the training.

Does it work with WelcomeHome, Aline or Yardi?

Yes. Roonly sits beside your CRM: every tour comes with a note ready to paste into WelcomeHome, Aline, Yardi or any other. Deeper CRM integrations are coming soon.

How long does setup take?

Minutes to start. Upload a brochure, a photo of your price sheet or your website, and Roonly drafts your floor plans, photos, prices and facts for you to approve. A short checklist shows what’s left, and tours work the whole time.

See it on your team

See a tour become a plan. In 30 minutes.

Tell us about your community and we'll show you a tour turned into a family's plan, start to finish.

  • 30 minutes on Google Meet
  • See a plan built from a tour like yours
  • One flat price per community, every counselor included
Book a demo
Next, you'll pick a time for your demo. No spam, no sharing your info.
Sample Family Plan

See exactly what a family gets.

The real page from a tour at Kestrel Hollow, a sample community: what the family said, the apartment they liked, the costs and their next steps.

We'll email you the plan. No spam, no sharing your info.